At Step Beyond we love what we do and are passionate about helping our clients succeed through stimulating positive change.
We use the latest digital and neuroscience technologies and also more traditional techniques where appropriate. Qualitative research and quantitative research. We will constantly push the boundaries, and we will never be ‘standard’.
Neuroscience has shown that 90% or more of our behaviour is driven by the thoughts, processes and emotions that operate deep within our subconscious mind.
Using the latest brain-imaging technology we can now literally step beyond your target market’s consciousness and deep into their mind to identify their true reactions to your brand, products and marketing.
Quite mind blowing and at a price that is accessible to all!
Fine tune your advertising so that it works with optimum effectiveness – essential in today’s uncertain times, a vital part of behavioural economics and yet impossible using traditional research techniques.
BrainWaves is our new syndicated neuromarketing service. We recruit 60 people, scan their unconscious responses to your ad. and produce expert, interactive benchmarks, analysis and recommendations – all for the price of a couple of focus groups. It’s a no brainer!
39% of British adults think some drugs should be decriminalised. If drugs were decriminalised 30% of 16-24-year-olds who have never taken drugs say they would consider doing so.
Opinion / The Observer