Quantitative market research

Step Beyond uses a wide variety of quantitative market research techniques

Quantitative Market Research Techniques

Our quantitative market research techniques

Online surveys (including interactive surveys, simulation surveys, mobile and multi media surveys)

Street interviews

Hall/central location tests

In-store/on-site/exit surveys

In-home interviews

Consumer phone interviews

B2B phone interviews

Digital or classical techniques

Our quantitative research can be conducted using digital or classical techniques or a combination of the two – it depends on the objectives. It will not however, be boring!

We harness all the positive potential of emerging technologies to create quantitative research that is engaging and fun for all who take part.

Maximising participation

We can fit it around people’s lives and ‘touch points’, breaking surveys down into bite-sized chunks to maximise their relevance and to maintain people’s interest, motivation and participation.

Our face-to-face surveys can be conducted using iPads. We employ our interviewers direct and carefully select those that are highly experienced, IQCS trained and specialists in the relevant type of survey.

Customer Testimonials

Step Beyond made the whole process of gaining customer insight both easy and efficient. Penny and her team put a lot of effort into building a sound understanding of our sector in a short space of time, allowing them to create and deliver a project that was completely tailored around our specific expectations. Working with Step Beyond has been a real pleasure and throughout our projects there has been a real feeling that 'nothing is too much trouble'.


I am very pleased with the report and will be talking to the Trustees about how we can use it in our future marketing. Thank you for all your hard work and I’d be very happy to provide a reference if you’d like one.


We value the fact that we have one point of contact, at such a senior level, that oversees the project from start to finish ensuring that it is delivered on time and on budget.

Ironbridge Gorge Museums

In addition it provided us with clear direction about our proposed new designs which we were then able to refine and launch with confidence.


Step Beyond is a fundamental research partner for Dawn Foods. Penny consistently goes above and beyond to execute research with a very hard to reach customer base. Their reports turn insights into actions, always delivering against our business objectives.

Dawn Foods

Step Beyond did a fantastic job. The process was easy, we were kept informed throughout and they were not afraid to advise on changes to improve our outcome. As an MD of the business I find it difficult to respond to emails during the day and Step Beyond were extremely flexible with their communications. All in all a highly competent and professional experience - I would highly recommend to any business.